Time is money, and with a busy schedule trying to run your business, focusing your efforts in the right places will save you time and money in the long run. Social media is a large part of those efforts, so knowing which platforms to allocate your time will get you the optimal return on your investment.
Why do I need social media? The overall benefit of social media is to develop a community of loyal followers who believe, endorse and/or buy your products or services.
There are 2.8 billion active users on social media
It’s all about quality not quantity. With all the social media choices, how do you determine which is right for your business, and which actually trigger the most offline actions? It’s not as complicated as you think.