Speed matters! Why? The faster the page load, the better the visitor experience. Page speed is important to users and visitors because let’s face it…we are all impatient. If your pages load slow, customers are moving onto your competitor, especially when it comes to mobile.
There are many factors that determine website load speeds, such as:
- The browser being used, i.e. Chrome, Firefox or the antiquated Microsoft Edge aka I.E. (sorry Microsoft)
- The device being used, i.e. smart phone, tablet or desktop
- The available Internet speed, i.e. 3G, 4G or 5G
All these factors affect the download speed of your website pages. However, it all boils down to this…
Speed matters in getting you top positioning on Google, and increases conversion rates of visitors.
As a Westchester, NY small business owner, how do you handle bad reviews and make the best out of them?
You can’t please everyone, unfortunately, but you CAN make the best of a negative review.
If a business resolves its issue quickly and efficiently, 95% of unhappy customers return back to your business.
92% of consumers read online reviews, so there will always be Negative Nellies or people who like to complain. However, there are also legitimate complaints. Perhaps you did your best with a product or service you provided, and for some reason it just didn’t work out for the customer exactly the way they would’ve liked. It’s not the end of the world.
Only YOU have the power to turn a negative situation into a positive when it comes to YOUR business.
We all know the saying “Don’t Judge a Book by Its Cover,” and the importance of how it can affect our lives. However, in the case of a website and its business, the judgement is virtually inevitable.
With 88% of Americans online today, it’s crucial that you have a website that clearly defines your business and sets the right expectations for your potential customers.
One of the worst things you can do for your Westchester NY small business is to NOT have a website, but even if you have one, a bad website can also mean bad business.
75% of people judge a business by its website
How important are online reviews for your Westchester, NY small business? Let’s put it this way, online reviews can make or break your business.
In order to compete with the big guys, you need all the help you can get to push your brand across the web. Online reviews can do this and so much more for your business.
88% of people trust online reviews as much as personal recommendations.
Not only do online reviews influence your customers, but they also help you get to know your customers better. These are just two of the benefits…